10 Steps To Conducting A Successful Job Campaign

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No job seeker that I’ve worked with has ever got excited about conducting a job hunt or job search.

Let me ask you as the reader….are you excited and jazzed about the prospect of conducting a job hunt?

Do you have trouble falling asleep at night because you’re so excited about waking up in the morning to job hunt? I can bet with 100% certainty the answer is a resounding NO!

But every book out there says you need to conduct a job hunt in order to land your next role, so I guess that’s why you’re reading this post….right?

When hunters hunt for game, they are excited, engaged, proactive and have the right equipment and gear. They spend as much time hunting as possible because they love it. But no one loves job hunting.

Here’s the thing. I never want you to have to “hunt” for a job. Instead, I want you to plan and conduct a high-energy, enthusiastic and successful job campaign.

The “job hunt” is painful, confusing, haphazard, stressful and overwhelming for most job seekers. Not to mention ineffective. A job campaign, on the other hand, is just the opposite. It’s enjoyable, organised, well planned, stress-free, pre-emptive and highly effective.

When you begin your campaign and start to write your resume, you’ll write the resume as a polished and professional self-marketing document. Not some look-alike chronological obituary that most job seekers have. Just like a person seeking to be elected to government who runs a political campaign or an advertising agency that plan and implements a marketing campaign, you must conduct a job campaign.

So let me share with you the 10 steps to conducting a successful job campaign.

#1 – Identify specific companies, recruiters and staffing agencies you’d like to work for and with……and reach out aggressively.

#2 – Identify as many people as you can in your network of contacts and be relentless in seeking advice, information and referral sources they might be able to provide you with.

#3 – Know precisely what deliverables you can produce or generate that an employer would be happy to compensate you for. In other words, the results you’re paid to produce.

#4 – Create a resume, cover letter and LinkedIn profile that sell and promote your value; not your biography.

#5 – Stay motivated and positive even when things go astray. Focus on what you have in pursuit of what you want. Mindset is all-important.

#6 – Manage your social media, including Facebook, so prospective employers get to know, like and trust you through your posts and pictures. Keep everything professional online.

#7 – Have a detailed plan of action with daily and weekly tasks and goals. If you have no written plan, you’re winging it!

#8 – Work the maximum hours possible every week and execute your written plan. Take massive action and put in a full-days’ work every day.

#9 – Have a board of direction for your campaign – perhaps 3 – 5 people who you can depend on for support and guidance.

#10 – Don’t neglect your life. Exercise, spend time with your family, remain socially active and find happiness in life while your campaign for a new job.

You see, the main difference between job hunt and a job campaign is CONTROL. The key is to CONTROL all that you have CONTROL of….including your time, energy and activities.

Do you see the difference?

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